it's electric - About

What People Are Saying

"These two chargers in Duboce have been a game changer! Keep putting more around the city!! And you made every step of the way a breeze which was so beautiful and appreciated. Thank you!"

"I don't have a charger at home and was about to sell my Chevy Bolt - but decided to keep my EV because of you. Being able to rely on your chargers has been a life changer."

"It's been incredible to see cars plugging in, neighbors asking about it, and real, clean energy being delivered. Even better? We recently received our first payout."

"I am very impressed by the simplicity, elegance, and effectiveness of your solution. In essence, this is how it should be"

"I wouldn't have bought an EV if not for the it's electric chargers in the neighborhood."

"Been charging for a couple weeks now. Seems to work pretty well! It's a very seamless experience, which I appreciate. "

"The charger has had 100% uptime — no issues at all."

"Their solution is elegant and unobtrusive."

"I've been loving having access to charging in my neighborhood."

"I think it's a great initiative, and completely changed my options when deciding the car purchase."

"I got my cable and plugged in for the first time tonight. Pretty smooth!"

What We Look Like

Ask The Press

"As a top four clean mobility startup shaping 2025, it's electric's community-based model eliminates the need for costly utility connections, making installations faster and more economical."

"it’s electric, has one of the quirkiest models of any charging company, ever—and possibly the most scalable"

"The Next Big Things in Tech is not just a look around the corner—it's a look around the corner after that; and itselectric has now been named as one of the products that will define technological innovation for the rest of this decade and beyond."

"So how do we provide public charging for the approximately 40 million drivers who live in US cities? The answer is the creation of a prolific network of chargers where these drivers already park: in the streets."

"The company addresses the problem of EV chargers needing to be everywhere cars are, not just in the garages of affluent homeowners."

"it's electric is helping accelerate the installation of curbside EV chargers on city streets, with a sleek design and a new business model. The company is the Sustainability winner of the 2023 Innovation by Design Awards."

Who We Are

Nathan King

Co-Founder / CEO
Nathan King LinkedIn
Nathan is a LEED certified licensed architect with 20 years of experience building sustainable cities. Across his career he has designed and managed large-scale and complex urban construction.

Tiya Gordon

Co-Founder / COO
Tiya Gordon LinkedIn
Tiya holds 20 years experience in leadership and design operations across a range of disciplines.

Judy Chang

Project Director
Judy Chang LinkedIn
Judy, an urban planner with a focus on land use and climate resiliency, served nearly 11 years at New York City DOT.

Shannon Dulaney

Director of Public Affairs
Shannon Dulaney LinkedIn
Shannon has worked with Spin, a micromobility start-up, and Honda as a federal lobbyist.

Karen Coronel

Sr. Manager, Special Initiatives and Projects
Karen Coronel LinkedIn
Karen is a diligent project manager with experience across multiple sectors.

Becky Jin

Operations Manager
Becky Jin LinkedIn
Becky is a supply chain manager with experience including healthcare, consumer electronics and consulting.

Julia Brooks

Project Designer
Julia Brooks LinkedIn
Julia is a licensed architect and LEED AP with a decade of experience working on sustainable design projects.

Jessie Arnell

Policy Counsel
Jessie Arnell LinkedIn
Jessie is an environmental attorney with a decade of policy experience.

Myles Agudelo

Urban Planner
Myles Agudelo LinkedIn
Myles is an urban planner with a background in public health.

Ben Jones

V2G Product Engineer
Ben Jones LinkedIn
Ben is an engineer and lifelong environmentalist who has spent his career working to tackle transportation's contribution to climate change.